Premiere Vision Istanbul registers 7,652 visits

2017/11 16 04:11

Premiere Vision Istanbul registers 7,652 visits

The 7th edition of Première Vision Istanbul registered 7,652 visits in three days, a 10 per cent increase over October 2016. The show had stepped-up presence of foreign visitors from countries like Iran, Russia and Ukraine, Bulgaria and Serbia, as well as from Greece, Qatar, Kuwait, Jordan and Lebanon. They comprised 19 per cent of overall visitors. The show was held during October 18-20, 2017. Excitement was felt in the stands of the 108 exhibitors from Turkey, South Korea, Italy, Japan, Lebanon, Pakistan, including 17 newcomers, who presented their collections for the Autumn Winter 1819 season. In terms of fashion, visitors were treated to an insightful perspective of the Autumn Winter 1819 colours and fabrics. Many of them followed the five sessions of the "Let's talk about fashion" guided tours through the forum. Visitors discovered rich and dark decorations for a mysterious elegance. There were British classics re-worked with a touch of impertinence, from Prince of Wales patterns in knits, to fluid club stripes and plaids worked in lace. Soft fleeces and woolens for cosy warmth and semi-tech / semi-glamorous fluids for fashion with an Athleisure accent also made their mark. The show presented a full range of products: yarns, an exhaustive offer to satisfy every fabric need, a selection of trim producers for apparel and leather goods and some manufacturers offering high level services for fashion brands. Like usual the Small Quantity programme was offered to emerging designers. Additionally, designers and buyers from the Middle East and Eastern Europe enjoyed this opportunity to discover the Sustainable Denim Wardrobe by Lenzing and the Open Fashion Studio. Four student teams from Okan University expressed their creativity in the Open Fashion Studio. Working from a brief given to them by the Première Vision fashion team, these rising designers created prototypes of bags using products from YKK. They used fabrics furnished by exhibitors at Première Vision Istanbul. The "Shadow of the Magical Forest" project was awarded top prize by the prestigious jury. (SV)

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